Riyo Advertising
is the trusted BFSI media ally for India’s leading Banking, Financial Services,
and Insurance brands. We deliver compliant, scalable growth through
newspaper advertising, online PR, SEO, and precision-driven campaigns —
reducing customer acquisition costs and maximizing returns.
₹7.50–18x ROAS across BFSI performance campaigns.
Up to 40% reduction in customer purchase/acquisition cost.
90-Day Growth Guarantee — no long-term contracts required.
Mumbai's #1 ROI-First Agency for Banks, NBFCs, Fintech & Insurance
The BFSI industry in India has extremely high customer acquisition costs (CAC), regulations imposed by RBI, and a highly competitive fintech market. How can banks/NBFCs/insurtechs reduce costs by 40 percent and go pan-India?
Riyo Advertising provides integrated media excellence: newspaper advertising + online PR + compliant search engine optimization to BFSI brands taking the lead in Google, TOI issues, and ET placements.
Specialized BFSI Services
Newspaper Legal Ads
Notice which is in compliance with RBI, recruitment and public announcement in TOI/Hindu in 1,000+ editions in each city. Creatives with 5x response rates gazette-ready.
Digital PR for BFSI
ET/YourStory placements + Google News building trust with fintechs/NBFCs. 100K+ mentions, SEO links that are regulation-compliant.
Enterprise SEO
Ranked number 1 of home loan Mumbai, car insurance Delhi -driving 502 organic leads such as Bajaj Broking. Local + national optimization.
Grow downloads to banking apps with store optimization + paid user acquisition. 214% engagement like RBL Bank campaigns.
Content & CRO
Blogs on education (RBI loan rules) + landing pages at 20 CR hit. Accumulates power in the course of conversion.
Customer Data CDP
Conformant data sources to the individualized retargeting- recover 30% of the aborted applications.
Who Benefits from Riyo BFSI Mastery?
Banks & NBFCs Loans, savings accounts, credit cards, FDs- rank higher than competitors, develop trust through TOI editions + SEO.
Securities Platforms Appeal to investors with ET PR + acceptable PPC. Create qualified leads within controlled areas.
Insurance Agents/Insurtech On-local GMB optimization + pan India newspaper advertisements. Domination on map packs of health insurance near me.
Payment Gateways/POS App downloads + SEO for "UPI payment app"—trusted by PayU-style brands.
Fintech Aggregators Vernacular scale, YouTube advertising, performance campaigns against incumbents.
Why BFSI Chooses Riyo Over Other Agencies
20+ Years BFSI Expertise
Newspaper + digital integration competitors lack.
₹10Cr+ Managed Spend
300% better ROAS than industry 4-6x averages.
RBI-Compliant Networks
Partnerships with top newspapers + legal notice expertise.
Pan-India Coverage
1,000+ newspaper editions vs. metro focus.
Google Partner + 98% Retention
Limited to 10 clients/month for white-glove service.
AOP Guarantee
90-day growth targets or free—consultative approach.
Industry Specialization
BFSI-first: compliant creatives, data privacy, regulated ads.
BFSI Media Mastery FAQ
Everything you need to know about booking newspaper ads with Riyo Advertising.
Why is Riyo different with BFSI brands?
More than 20 years combining newspaper advertisements and online PR that competitors do not have. We provide 7.50-18x ROAS (3x higher than industry 4-6x) and RBI-approved creatives on 1,000+ TOI/Hindu editions.
What do you do to cut CAC 40 percent of banks/NBFCs?
Holy integrated media mastery: Newspaper generates trust (5x response rates) + SEO/PPC turns high intent searches (home loan Mumbai). Removes 70% of ad waste through ROAS predictor and pixel optimization.
Are campaigns all RBI/SEBI compliant?
100% compliant. Pre-approved creatives of controlled claims. Gazette-ready newspaper announcements + data privacy to fintech apps. Relied on by NBFCs/insurtechs in legal advertisement/recruitment.
How much does BFSI services cost?
Full media mastery (newspaper + digital PR + SEO) 50000. Smaller tests from ₹25,000. Free audit is viable- nothing goes to waste. Milestone UPI payments.[3]
What is the pans India speed of BFSI campaigns?
7 days nationwide (Mumbai-Tier 3). Newspaper advertisements emerge within 24-48hours, online PR/SEO emerges instantly. Once an agency takes 2-4 weeks to plan.
What ROAS guarantee do you provide?
Min. ROAS of 7.50 or refund. 90 days growth targets achieved without charge. Tested: NBFC campaigns have 15x ROAS, surpassing Bajaj Finserv 1496% standard (1).
Are you in Gazette/legal newspaper ads?
Yes—specialty service. RBI approved notices, recruiting, and publicity in TOI/Hindu 1000 editions. 5 response rates through creative optimization.
What is the work of Enterprise SEO in BFSI?
Position 1 on personal loan Mumbai, health insurance Delhi-502 percent organic leads such as Bajaj Broking. NBFCs/insurtechs local + national + vernacular optimization.
What regarding banking app marketing?
ASO + paid UA: 214% growth of engagement (RBL-style). Store optimization + Meta campaigns will drive downloads as well as reclaiming 30% of abandoned registrations through CDP retargeting.
Are you able to attack insurance agents in the local area?
Yes—GMB domination. Health insurance near me map pack wins + pan-India newspaper advertisements. There is an increase of 37% traffic through hyperlocal SEO by local agents.
How would BFSI clients make payments?
UPI/Netbanking milestone billing 30 percent strategy, 40 percent launch, 30 percent ROAS evidence. No retainers/contracts. Conformity invoicing of controlled brands.
What have BFSI clients accomplished?
15x ROAS (NBFC Director)
On 30 days (Fintech CEO via newspaper+PR) 5x.
loans campaign 7.50 ROA (Insurance Head)
10,000+ campaigns, ₹10Cr+ spend managed.[2]
Why not have 10 BFSI clients/month?
White-glove execution. We can only pick winnable brands after achieving ₹10Cr+ managed. A OP targets are met vs agencies overloading teams.
"Riyo's BFSI campaigns delivered 15x ROAS—fixed our 70% ad waste!"
– NBFC Director, Mumbai
"Newspaper + digital PR got us Gazette approvals + 5x leads in 30 days."
– Fintech CEO
"₹7.50 ROAS on loan campaigns beat our agency benchmarks."
– Insurance Head, Delhi
Ready to Book Your Newspaper Ad?
Reach millions of readers instantly! Publish your Property, Matrimonial, Recruitment, or Name Change ad through
Riyo Advertising — India’s trusted newspaper ad booking agency.
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